Attract New Customers and Keep Current Clients

Posted by

2013-mail-july

Are you reaching out by mail for new leads?

Many companies make the mistake of relying on their existing customer base, rather than reaching out to new prospects.

Lead Generation is a crucial strategy. A successful plan to ensure steady growth includes a reliable source for new leads.

Why should you consider Direct Mail for your business?

You can then use this data to improve effectiveness.Choose what to measure – from offers to creative elements. Tap into countless creative formats. Mail can touch literally every sense through product samples, QR Codes® and more.

Decide on the depth of product detail. Mail is not limited to a 30-second TV spot – you can tell customers the complete story.

Benefit from Direct Mail's pass-along value. Recipients can share your communication with like-minded consumers.

Get an extended shelf life for your message. Mail is frequently kept for future reference and use.

Know your results. As a highly trackable medium, mail lets you monitor the impact and ROI of every initiative.

Receive more focus. The average household receives only two pieces of Direct Mail a day compared to 157 e-mails.

Related articles

Are you Taking Advantage of Discounts for Business Mail?
USPS Discounts for Business Mail

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s